At Baby Donna, we realized that there was a lack of black owned companies providing sun and skin care products for black and brown children. It is challenging enough being a parent and finding the right products for your children but when you add in finding products that can meet the unique needs of melanin rich skin, it can be daunting.

Baby Donna was born out of this need and the merge of our Founders two passions. As a mother of two, Dalaise understands the dilemma many parents face of finding non toxic and truly safe products for our children. After countless years of searching for sunscreens that she felt comfortable using on her children, she decided to create her own. Dalaise ‘s other passion and background as a social worker has unfortunately allowed her to see the negative outcomes that children involved in the foster care and juvenile justice system have. When the idea of Baby Donna came to her, it was clear that this was an opportunity to use her company’s platform as an instrument for change and advocacy. As a result, Baby Donna pledges to donate 5% of our profits to non profits that are committed to the work of helping the most vulnerable children and youth. We have developed our three pillars of change strategy to ensure a clear path on how we can do our part.