Doing Our Part

We are a purpose driven company. Our mission is simple: to produce safe, effective, environmentally friendly products for your little ones, while using our platform to create meaningful change and positive opportunities for youth.

Consciously formulated

We know the worry of a parent and wanting to ensure what you are putting on your child is safe. That is why our products are formulated with environmentally friendly ingredients and do not contain the harsh chemicals often found in sunscreens such as dioxybenzone,ensulizole, homosalate, meradimate, octinoxate, octisalate, octocrylene, oxybenzone, and avobenzone .